Sonalika Tractors: The impossible Indian Success Story!

Making a quantum leap in its glorious journey full of achievements, India’s No. 1 tractor export brand Sonalika has added another feather in its hat and made a stellar debut in the prestigious Fortune 500 India list among the nation's largest companies. The 3rd largest tractor manufacturer in India has also been listed among top 10 auto brands in Fortune's list and has achieved these milestones based on trust, mutual respect and a shared dream with farmers of moving forward without any shortcuts. Sonalika's Chairman, Sh LD Mittal, insists, "if we build the best quality tractor, understand farmer needs and do ethical business, our progress will be blessed by farmer's upliftment"

Starting from a non industrial town of Hoshiarpur, Punjab to earning the trust of 17+ farmers with technologically advanced tractors, the journey of this Pride of India tractor brand has been phenomenal to achieve a stellar position among the largest companies in Fortune 500 India. Its state-of-the-art technology heavy duty tractors are built to meet the personalised needs of farmers, which makes it the most trusted tractor brand and drive a positive change in farmer’s lives.

The new Fortune 500 India Milestone

Sonalika's newest recognition in the Fortune 500 India list is a celebration of its continuous pursuit of excellence and unwavering commitment to empowering farmers across the country. From just a promising name in the tractor industry, the company followed its debt free approach to create a trusted legacy, which is based on its 3 core philosophies since the very inception -

• Delivering Best Products and Services: Sonalika has always believed in giving the best to its customers and never compromised on quality in its heavy duty tractors. The company has continuously customised its tractors as per their crop and region centric requirements that earned immense farmer's love for its heavy duty tractors. In order to address every farmer's needs, Sonalika has also set up the world's biggest integrated tractor manufacturing plant that can roll out a brand new tractor in just 2 minutes. The plant is equipped with robot and automation technology and enables the company to manufacture its own engines, transmissions, plastic and sheet metal parts. The plant today can roll out 2000 tractor variants that are exported to more than 150 countries across the world.
• Taking care of its stakeholder interests: Sonalika is a trusted tractor brand that has always given priority to its people - be it to its farmers, partners or employees. This approach has led Sonalika to build the bond of trust and loyalty that has ultimately played a vital role in its success to be enlisted among the Fortune 500 India brands. Even during the difficult times of Covid 19, Sonalika remained at the forefront to reach its people and paid salaries on time, paid its vendors in advance and retained all its employees.
• Doing Business with Ethics and taking no shortcuts: One of the most important elements of Sonalika's success is its business ethics framework that allows it to adapt to the needs of farmers and deliver only quality products. Sonalika believes in taking no shortcuts but always follows the reliable paths to consistently deliver on its commitment. Despite having a question of survival initially, the company followed its approach to remain debt free, and make best quality tractors while keeping cost secondary.

The inclusion of Sonalika Tractors in the Fortune 500 India list is an outcome of the brand's relentless pursuit of excellence, unwavering commitment to innovation, and a deep-rooted focus on people and stakeholder satisfaction. This new milestone reflects the brand's journey of transforming Indian agriculture through heavy duty tractors, cutting-edge technology and trusted partnerships. Today, the brand has become a $1.1 billion company powered by its core principles and is committed to set new benchmarks in the industry, empower farmers to earn better and contribute to the nation's agricultural prosperity.